It’s time to talk about...Corporate Social Responsibility
The fourth Ethical pillar in our series is Corporate Social Responsibility.
Corporate Social Responsibility traditionally has four categories:
- Environmental. This includes reducing carbon footprints, implement heat recycling, harvesting rainwater, reduce greenhouse gases, pollution reduction, recycling, developing tree planting, nurturing and conservation of wildlife, incorporating policies in individual business that benefit the environment.
- Philanthropic. This is about charitable giving and volunteering in the community.
- Ethical practices by creating better work environment, engaging employees in the company's ethical programs. Valued staff, develop loyal customers and create positive public attention, and considering socially and environmentally conscious investments.
- Economic. CSRprovides companies with many economic benefits. A better brand recognition creates a positive business reputation. which provides potential for increased sales and customer loyalty. With increased sales and customer loyalty comes better financial performance, and greater ability to attract talent and retain staff
Businesses are increasingly turning to Corporate Social Responsibility to make a difference and build a positive brand around their company providing opportunities to give back to the community, take part in philanthropic causes and provide positive social value.
Corporate Social Responsibility comes in many forms. Even the smallest company impacts social change by simply donating to a local food bank.
These are some examples of U.K. Companies recognised for their Corporate Social Responsibility, and we feel that are noteworthy in mentioning them.
Leon has been prioritising sustainability for the past four years. Plastic straws and cutlery have been replaced with biodegradable alternatives and throughout the chain they use biodegradable packaging. Over a third of the menu is vegan, and the brand only sells Fairtrade, organic coffee, with proceeds going to the World Land Trust.
Using unsold loaves and crusts from sandwich makers and bakeries this Yorkshire-based brewery makes its award-winning beer. An estimated 44% of bread is wasted in the UK, part of the UK's £20bn food waste problem. Toast also gives 100% of its profits to charities campaigning to address this issue.
Showcasing some companies on the ESN platform which incorporate Corporate Social Responsibility In their business models are:
Simon and Nicola are proud of the values they bring to their business. They work efficiently and considerately with others.
Through their work practices they leave their environment in a better condition than they found it and they provide taste and quality over cost. Not only do they deliver their products in recycle packaging, but they will also accept back the bottles to be reused
Evo3 Organic Extra Virgin Greek Olive Oil.
Evo3 organic Greek olive oil has an active Corporate Social Responsibility program in place since 2013. For every product sold a tree in planted in Africa.
The effects of planting trees have a significant environmental impact. They are a part of building healthy forest systems, stopping flooding and erosion, and filling up aquifers again. Trees capture the carbon from the atmosphere, restoring the balance from the negative effects of climate change. They also create a livelihood for those impoverished people.
Evo3 teamed up with Eden Reforestation to change people's lives by providing employment through planting and clearing as fifty trees can provide one local worker with a full day of employment.
After this though, the communities are then hired to guard the reforestation sites from any grazing animals or extreme weather for up to seven years.
Corporate Social Responsibility programmes provide an opportunity for corporations and companies to positively engage with communities across all levels of society.
Corporate Social Responsibility not only benefits communities, it also provides businesses with new and varied opportunities and can often be of mutual benefit for both the businesses and the community.